Tourists wave star-shaped lights on the cruise. [Photo/Taizhou Daily]
A unique fusion of music, drinks, and riverside views unfolded aboard Cruise No 39 on Taizhou's iconic Fengcheng River on the evening of May 28. The event marked the trial run of a June-only pop-up collaboration between Fengcheng River Cruises and Wangmei Coffee, aiming to offer an immersive nighttime experience.
At 7:30 pm, the boat set sail with its first group of guests. From the moment they boarded, visitors were captivated by the elegant ambiance. Long dining tables flanked both sides of the deck, adorned with a blend of Chinese and Western tableware. A curated selection of traditional Chinese drinks, desserts, and specialty beverages was artfully arranged. Soft lighting accented the leather seating, creating a cozy, refined atmosphere.
As live music gently filled the air, the yacht glided over shimmering waters. Passengers relaxed in the breeze — some leaning on the railings to admire the sparkling riverside skyline, others chatting over drinks or capturing memorable photos.
Fengcheng River continues to develop a diverse array of waterside experiences for locals and tourists alike. This cross-industry collaboration blends trendy elements such as floating cafes, live performances, customized cruise routes, and bespoke merchandise to offer a multi-sensory journey.
The themed cruise officially launches on May 31, with one sailing trip per evening starting at 7:30 pm. Each 40-minute voyage accommodates up to 34 guests, promising a fresh way to experience the beauty and charm of Fengcheng River after dark.