The Gushan nigouzi, or Gushan clay whistle, is a much-loved thing in Gushan town – located in Jingjiang, a county-level city in Taizhou, in East China's Jiangsu province – and it's easy to see why.
A fun array of Gushan clay whistles stand ready to be blown. [Photo provided to etaizhou.gov.cn]
Crafted from the town's distinctive clay, it's a cherished childhood memory for many in Jingjiang, representing the region's rich cultural heritage, with a recorded history that spans over two centuries.
Crafted by a meticulous process, it produces a clear, resilient sound and the whistles come in various wonderful shapes – often depicting animals, mythical creatures and human figures.
Locals view it as a lucky charm, believing it brings good fortune and wards off evil spirits. What's more, it's also an iconic souvenir from the annual Gushan Temple Fair.
However, the aging population of artisans and the lack of young learners threaten the continued practice of this craft.
The limited mechanization means it can't be mass-produced and the labor-intensive process offers limited commercial incentives.
But efforts are underway to safeguard the tradition. Workshops held in schools aim to pass it on to future generations. Revamped looks and a slicker presentation in the form of improved designs and packaging aim to increase the clay whistle's appeal.
Not only that, the Gushan Nigouzi Intangible Cultural Museum was recently honored as one of the most beautiful public cultural spaces in Jiangsu province.
The museum features a wide-ranging display of artifacts, along with interactive demonstrations showcasing the whistle-making process.
Visitors can have a go at making them, using all the raw materials and tools – experiencing the appeal of these humble but nonetheless cultural treasures firsthand.
Expats try their hands at making Gushan clay whistles. [Photo provided to etaizhou.gov.cn]