Yaowang sub-district in Taixing city, East China's Jiangsu province, is integrating fruit picking, sightseeing, agricultural experiences, science popularization training, health care and other new formats and models to bolster its rural vitalization.
With marriage as its theme, the Gelanmei wedding center, a service industry project introduced last year, is combining various elements such as outdoor lawn weddings, rural tourism, fishing, camping and barbecues.

An overhead view of the Gelanmei wedding center. [Photo/WeChat account: txfabu]
Since its trial operation in December last year, it has received over a hundred wedding banquet orders, with pre-sale orders scheduled until October of this year.
Elsewhere, Taixing Natu Amusement Park, integrating animes with real-life experiences, is a parent -child amusement, youth and trendy sports area.
Since its opening on Jan 7, it has received over 200,000 visits, with an average of over a thousand visits per day during holidays.

The Taixing Natu Amusement Park. [Photo/WeChat account: txfabu]
Meanwhile, Jiangsu Yifan Accessories, which settled in Yaowang sub-district in 2011, makes both cultural and creative products with Taixing special elements and products with classic anime characters.
The company's annual turnover is an estimated 70 million yuan ($9.76 million). "These trendy products not only meet the shopping needs of tourists, but also allow culture to be understood," said Shao Jinwei, product manager of the company.